BA tipped to be official 2012 Olympics airline | Evening Standard

BA tipped to be official 2012 Olympics airline | Evening Standard: "British Airways is tipped to become the official airline of the London Olympics in a multi-million pound deal. While no agreement has yet been reached, the national carrier is thought to be on the verge of becoming a 'tier one' sponsor with an announcement due as early as next month. The Standard understands that two other contenders for the airline category, Virgin and Emirates, are no longer in the running , although yet another airline could still trump BA. Budget airlines are thought unlikely to become official backers of the Games as they do not have sufficient marketing money. The London Games organising committee, Locog, are eager to sign up an airline before the end of the year as they need to arrange more than 1,000 flights for Team GB athletes and officials to next summer's Beijing Olympics. These would be provided free as part of the deal. Planes from the official 2012 airline will also be used to fly inspectors from the International Olympic Committee into London for their regular visits over the next five years. The target cash value of any airline deal is not known, although the three existing 2012 partners - Lloyds TSB, EDF Energy and Adidas - have paid between £50m and £80m for the association. In return, the official airl"

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